Sukoon Cafe Dwarka
Home – Project Detail
Industry:
Food
Date:
January, 2023
Service:
Social media
Brewing Engagement – Sukoon Cafe Dwarka
Sukoon Cafe, a cozy coffee space in Dwarka, wanted to use Instagram to attract local audiences, build a community of coffee lovers, and boost in-store footfall.
Challenge:
Low brand awareness in a competitive cafe market.
No consistent theme or professional content on Instagram.
Difficulty in converting online engagement into real walk-ins.
Solutions:
Higher visibility in regional + international admission-related searches
Social Media Strategy & Content Plan
- Designed a fresh Instagram grid with warm, aesthetic visuals aligned with the café’s vibe.
- Built a content calendar covering reels, stories, and posts for promotions, ambience highlights, and customer experiences.
- Crafted engaging captions with trending hashtags to boost discoverability.
Creative Content Production
- Lifestyle product photography (coffee shots, food styling, ambience).
- Interactive story formats: polls, quizzes, and behind-the-scenes videos.
- Short-form reels showcasing coffee brewing, cafe vibes, and customer moments.
Growth & Engagement Boost
- Targeted local hashtags and geo-tags for Dwarka to capture nearby audience.
- Ran engagement campaigns and giveaways to build community.
- Prompt responses to DMs & comments to build trust and connection.
Results in 90 Days
+
0
%
Organic traffic growth
0
X
Increase in student enquiries through website forms
-
0
%
Bounce rate